Brand Identity · Galle, Sri Lanka

Brand Identity
in Galle.

Names, logos, type systems and guidelines designed to hold up everywhere: website, storefront, invoice, uniform. Built once, recognisable forever.

Why Galle

How we work with
Galle businesses.

Galle's economy runs on tourism, expat services and hospitality, the web and brand work we ship here leans heavily on international-facing English copy, direct-booking flows that don't hand 15% to Booking.com, and Stripe + PayHere wiring for overseas card traffic. The Galle Fort boutique-hotel cluster, the Unawatuna and Mirissa surf-tourism crowd, and the growing Ahangama digital-nomad service economy each need slightly different brand registers, we run all three from the same studio. Locally registered in Sri Lanka with LKR invoicing for local pricing, plus GBP and USD invoicing for the Galle expat clients who prefer that. Remote-first delivery with weekly Google Meet check-ins.

Galle branding is mostly hospitality and lifestyle, Fort boutique hotels, villa rentals, F&B venues serving the international-traveller crowd. We default to identity systems that read credibly to a UK / EU / Australian traveller searching on Instagram, not just the domestic market. Identity package (£3,200 / LKR 275,000) is the standard Galle spend.

We design brand identity for founders and marketing leads in Galle who want senior attention without the big-agency bill. Fixed scope, fixed price, written proposal before any commitment. Same team, same process, same 14-day-payout quality standard whether you're in Galle or anywhere else we ship.

Packages

Brand Identity packages
in Galle.

All packages fixed-scope, fixed-price · market-priced per region, not FX-converted. Your local currency is shown big; the other two sit underneath for reference.

01
Wordmark
£1,800 · 2–3 wks LKR 155,000 · 2–3 wks $2,300 · 2–3 wks
also £1,800 LKR 155,000 $2,300

Primary logo (wordmark or lettermark), 2 concept directions, 2 revision rounds. For new businesses who need a clean, scalable mark without the six-week brand workshop.

What's included

  • 1 logo concept (wordmark or lettermark)
  • 2 concept directions, 2 revision rounds
  • Final files · SVG + PNG + PDF, light/dark/mono
  • Colour palette (primary + secondary)
  • Font recommendation
Start with Wordmark
03
Full Brand
£5,500+ · 6–8 wks LKR 475,000+ · 6–8 wks $7,000+ · 6–8 wks
also £5,500+ LKR 475,000+ $7,000+

The complete identity plus a proper guidelines PDF, applied collateral and brand-application mockups. For brands entering markets where six competitors already look identical, and for clients who need to ship the whole system on day one.

What's included

  • Everything in Identity
  • Brand guidelines PDF (20–40 pages)
  • Letterhead, invoice, presentation template
  • 4–6 brand application mockups
  • Packaging design (one product, if applicable)
Start with Full Brand
The process

From brief to launch
in Galle.

  1. 01

    Discovery

    A 60-minute workshop to align on goals, audience and constraints.

  2. 02

    Design

    Figma designs with two rounds of feedback. Nothing gets built until you sign off.

  3. 03

    Build

    Final logos, palette, type, guidelines: all in editable formats. Stress-tested at favicon, business-card and billboard sizes.

  4. 04

    Launch & support

    We hand over all assets, train your team, and stay on call for 30 days.

Questions Galle clients ask

Common questions.

Do you build for Galle Fort boutique hotels and villa-rental businesses?

Yes, it's a meaningful share of our Galle book. We default to direct-booking flows (Stripe or PayHere depending on the card mix) so you stop paying 15% to Booking.com on every reservation, real photography of the property rather than stock, and IA built around the international searcher journey rather than the domestic one.

Can you invoice in GBP or USD for expat-owned Galle businesses?

Yes, we invoice in LKR, GBP or USD depending on which works for your accounting. Multi-currency invoicing through Wise is straightforward, and we can split a project across currencies if needed (e.g. design fee in GBP, hosting in LKR).

Are you based in Galle?

Locally registered in Sri Lanka with the studio in Colombo. Most Galle work ships remote-first, the southern-province broadband and hosting performance from a Cloudflare edge in Colombo or Singapore is excellent these days, so there's rarely a reason for monthly trips. We can travel down for the discovery workshop on request.

How much does a logo design cost in the UK?

A standalone wordmark from a credible UK studio runs £1,500–£3,500 for a proper concept-led process (research, two directions, two revision rounds, print and screen files). A full brand identity · logo plus colour, type, voice, templates and guidelines · runs £3,000–£8,000. Anything under £500 is usually a Fiverr template with the colours swapped. Our Wordmark package is £1,800, Identity £3,200, Full Brand from £5,500. Fixed scope, fixed price, written into the proposal.

Branding agency vs freelance designer · what's the difference?

A freelance designer ships a logo. A branding agency ships a system that holds up in 50 places · website, signage, packaging, invoices, social, uniforms · with documentation your team can apply without going back to the original designer. We sit somewhere in the middle: senior designer + strategist team, agency-quality system, freelancer-style pricing. For most UK small businesses that's the right shape · enough rigour to read credible, not so much overhead that a five-figure quote becomes six figures.

Do you build the brand AND the website?

Yes · roughly half our brand work is bundled with a Marketing site (£6,500). We run them sequentially with one discovery workshop and one project manager so the brand and the site land as one piece on launch day rather than two slightly mismatched halves. Identity (£3,200) + Marketing (£6,500) is the standard rebrand-plus-rebuild package.

Do I need a new name?

Usually not. Most of our clients keep their name and get a new visual identity. Naming is only needed when the current one is genuinely blocking growth.

What's the difference between a logo and an identity?

A logo is a single mark. An identity is a full system, marks, colours, type, voice, photography, templates. Small businesses usually need the system, not just the logo.

Do you trademark logos?

We don't file trademarks directly, but we design with searchability in mind and can refer you to an IP lawyer we trust.

Will you research competitors?

Yes. A competitive audit kicks off every identity project. The point isn't to copy what's working; it's to find the visual whitespace nobody else has claimed yet, so you look distinct, not derivative.

How many logo concepts do I get?

Two directions for Wordmark, two for Identity, three for Full Brand. This is deliberate. More directions = more noise. We research before we design and present directions we believe in, not a wall of options for you to pick from.

What file formats do I receive?

All final logos come as SVG (vector, infinitely scalable), PNG (transparent background, multiple sizes), and PDF. Always delivered in full colour, reversed (white on dark), and monochrome (black only). You own all files and source documents.

Can you design a logo to match our existing brand?

Yes. If you have a partial brand (e.g. colours but no logo, or a logo but no type system), we can design to match and extend what's there.

What if we don't like the concepts?

Revision rounds are included in every package. If after all revision rounds the direction is fundamentally wrong, we reassess on a call and run a third direction. We have never left a client without a mark they were happy with.

Can I start faster with a smaller package?

Yes · MVP Brand (£850 / $1,080 / LKR 73,000) ships a logo, palette and font recommendation in 5–7 days. It skips the brand guidelines and collateral, so it's best for founders who need a mark to launch with, not a full system yet.

Do you offer branding add-ons?

Yes · additional collateral pieces (£350+), packaging per product SKU (£650), extra revision rounds (£250), pitch-deck templates (£550). All billed separately and quoted on the proposal.

Let's work together

Three slots left for
Q2 2026.
Want one?

30 minutes on the phone with the founder. We learn the business, you decide if we're the right team. Decide nothing else on the call.

Book your free call
✓ Free 30-min strategy call✓ No long-term contracts✓ Written proposal before you commit